ADVANCED TRAINING IN FDI ATTRACTION

Five Days of Intensive Skills Development

A Programme of Group Workshops, Individual 1 to 1 Coaching and Skype Clinic,
focused on International Good Practices

Who is this for?
IPAs who want to maximise their competitiveness through a highly skilled team.

What’s special about this Training?
Our approach to this training is unique in that there are three distinct elements involved:
– Morning group sessions
– Afternoon one-to-one coaching
– Post-course follow-up over skype

This is designed to ensure maximum learning, uptake, practical application and minimum interference with day to day work.

Our Engagement Process:
1. Skype call to ascertain your IPA needs as well as one to one individual coaching requirements
2. Develop tailored programme for your approval
3. Agree programme and logistics

Our Experience
Our consultants/trainers for this programme have each got over 20 years of practical experience in attracting FDI as well as many years of training and consulting with IPAs worldwide.

Five Day Programme:

DAY 1
Investment Generation
Prioritizing sectors
Defining the value proposition
Incentives
Crystalizing the marketing message
Lead generation
Site Visits
DAY 2
Image Building
Brand development
Channel optimization
– social media
– website
– PR
Building Local stakeholders support
DAY 3
Competitive Communication Techniques
Pitching the value proposition
Meetings management
Conference speaking
Media interviews
DAY 4
Retention and Expansion
Aftercare good practices
Embedding FDI
Creating SME linkages
Widening the value chain
Developing clusters
DAY 5
Advocacy and Policy Influencing
Facilitating Policy Advocacy
Good Practice Case Studies
Developing good practice Policy Advocacy structures
Justifying Government ROI
– Cost benefit analysis
– Project quality ranking
Afternoon Session:
Individual 1 to 1 coaching
Afternoon Session:
Group Presentations

Register your Interest:

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